Take a look back at the action from the National Cycling Show 2024, taking place at the NEC in Birmingham.
The show featured headline speakers such as Bradley Wiggins, The Athertons, Mark Beaumont, and many more!
The National Cycling Show is an immersive retail experience enabling consumers to try and buy everything from bikes to accessories. The show aims to normalise cycling, attract new audiences and show that there is a bike for everyone. This arena allows all levels and disciplines to purchase exactly what they need to achieve their cycling goals.
The show brings together the industry to educate, inspire and motivate, from road bikers, gravel, mountain and commuters. It will also inspire those who already have a passion for exercising outdoors to invest in cycling. The geographical location of the event attracts more of the UK, therefore making cycling more accessible.
Filmed by Drew Cox: https://drewcox.co.uk/
this is something that we’ve champ ined for many years one of the reasons why the sport is as big as it is today once you face it you realize that it’s not as difficult as you thought it would be cycling can be a great enabler to be more confident to get a little bit fitter A Little Bit Stronger [Music] brand new ones sitting there with ideas to go and ride the bike further and go on these Big Adventures it’s just saying out loud and going I’m going to make time in my busy life to ride my bike I was obsessed with cycling I wasn’t really bothered about winning it was just the taking part and be able to compete with my peers cycling is is part of who I am and it will always will be and it’s the reason I’m here today [Music] moms are people that are such powerful role models to their teenage daughters to look at cycling in a hugely positive way and Community 1 million women being fitter stronger and healthier we’re ever evolving beings constantly learning so and constantly move forward constantly grow [Music] for me it was about setting really small but achievable goals I was determined to keep going and see where it could go but I also realized that it was not going to be a walk in the park we were part of a very special generation I realized cycling is being a big part of my life it’s just part of the fabric of who I am