今年オープン！ESTNATIONの大阪新店舗のキレキレスタイリング

【レイのひとりごと】
「11/22日からのセミナー資料ようやくできたー！３９７枚の超大作！
ぜひ皆様、きいていただけたら！
https://reishito.stores.jp」
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※REPOSSIは近日取り扱い予定です。
詳細はエストネーション大阪店までお問合せください。
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0:40　ESTNATION 大阪店の特徴
1:27　DRIES VAN NOTEN
3:02　COLUMN
4:04　ESTNATION
4:23　GANNI
4:45　LUDLOW
5:05　ESTNATION
5:25　MAX MARA
6:25　PATOU
6:42　ESTNATION
6:56　PIPPICHIC FOR ESTNATION
7:44　ANYA HINDMARCH
8:02　HALFBOY
8:29　NAILS
8:42　BUD.
9:33　ESTNATIONスタイリング①
10:32　ESTNATIONスタイリング②
11:26　試着①
12:19　ESTNATIONスタイリング③
12:47　ESTNATIONスタイリング④
13:13　ESTNATIONスタイリング⑤
13:45　ESTNATIONスタイリング⑥
14:21　ESTNATIONスタイリング⑦
14:57　ESTNATIONスタイリング⑧
15:50　試着②
17:13　NONFICTION
19:06　REPOSSI
20:01　【メンズ】
20:42　SONG FOR THE MUTE
21:54　SAGE NATION
23:16　ESTNATION
24:52　CARUSO
25:26　ESTNATION
26:49　SAGAN VIENNA
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【シトウレイ】
日本を代表するストリートスタイルフォトグラファー／ジャーナリスト。
石川県出身。早稲田大学卒業。
被写体の魅力を写真と言葉で紡ぐスタイルのファンは国内外に多数。
毎シーズン、世界各国のコレクション取材を行い、類稀なセンスで見極められた写真とコメントを発信中。
ストリートスタイルの随一の目利きであり、「東京スタイル」の案内人。
ストリートスタイルフォトグラファーとしての経験を元に
TVやラジオ、ファッションセミナー、執筆、講演等、活動は多岐に渡る。

Today is a night shoot. The sound may be echoing. where would i be? This is UMEDA in Osaka. I’m at GRAND FRONT OSAKA. I would like to introduce this store. This is an ESTNATION. I went to this clothing store’s ROPPONGI branch several times. This place just opened in June.

This clothing store seems to be attracting a lot of attention. Hello. She is IIJIMA. I’m ASAKO IIJIMA, PR for ESTNATION. I’m JYURI OMORI, the women’s DIV. at ESTNATION Osaka store. OMORI, thank you very much. I will introduce this store together with the Osaka staff. First of all I ask you.

Please tell us the concept of this clothing store. The concept of ESTNATION Osaka store is a museum. We display our products while imagining a museum. The height of the jewelry display stand is high. It looks like a reception counter in an art museum.

We can look at products as if we were looking at a work of art. Those are shoes and bags. These are also displayed like a museum. Isn’t that too extravagant? We use space lavishly. You can display about 3 more products, right? We do this intentionally.

Rei Shito’s closet is full of products of this size. My items are slightly overhanging the storage shelves. That’s one step before an avalanche. I tuck them in. Let’s take a look at the clothes. We are featuring DRIES VAN NOTEN. OMORI also wears DRIES VAN NOTEN pants. This is pants. This is cute.

This is the item that Rei Shito saw at the show. This is 2023-2024 PARIS FASHION WEEK. you cried. It’s a FW collection. There are not many clothing stores that carry this many DRIES VAN NOTEN products. That’s about the same amount as the ROPPONGI store. I really like this season’s DRIES VAN NOTEN clothes.

That’s very cute, isn’t it? It is a collection that embodies the essence of DRIES. This is a great outfit. This is wonderful embroidery. Is this hand embroidery? You can wear this dress comfortably. It’s the body part. I wear this dress differently, right? This way of wearing it is very nice.

We also have denim. There are many long lengths. That’s right. I’m curious about that. Overall, this season’s clothes are either long or short. That’s two extremes. Many fabrics are transparent. I will introduce many of them from now on. We will introduce it in turn. This outfit is shining.

The sleeves and hem of this dress are rounded. This is a dress. This dress has a rounded hem. This is a design that combines the lining with the outer material. This is lovely. This is cute. All these clothes are cute. Let us look at the next item. what are these clothes?

These are clothes from a brand called COLUMN recommended by ESTNATION. When I touch this dress, I can see the quality of the fabric. This cape coat is also lovely. It would be cute if someone wearing casual clothes like today’s Rei Shito wears this. This dress is nice.

The big pockets are also very cute. It looks like an IPAD can fit in this pocket as well. That’s right. Lately, I’ve been wanting to wear casual clothes. However, wearing too many casual clothes will not look good. I want to add a touch of class to my outfit. I understand that.

At that time, I think this coat is suitable. Have you bought a coat recently? Last year I bought a COLUMN coat. I wear that coat often. Is that that type of coat? It’s that gown-shaped coat. I’m attracted to that coat. I seriously wanted that coat. What are these?

This exhibit focuses on ESTNATION’s original clothing. These are items that can also be worn for special occasions. These are clothes that have a bit of a modern feel to them. You should expect me to go here. I think you guys have clothes like this. This is shiny clothing.

This clothing is an ESTNATION original. Is this clothing original? Last time I visited the ROPPONGI store, I thought you guys were proactive. Our positivity continues. You guys aren’t passive at all. This outfit is amazing. This outfit goes well with casual items. What is this? That’s GANNI. This is cute.

The flare of this skirt is lovely. How is this embroidery done? This is a combination of jacquard and embroidery. Recently, GANNI has released various items such as bags. I think the target generation for this brand has expanded. Previously, this brand was aimed at a much younger generation. This is a very original sleeve.

This is LUDLOW. This is an outfit you could wear to a masquerade ball. The cuffs are cute too. This is medieval-style retail. This outfit would also go well with dirty denim. This outfit would also look cute with chino pants. Do I like clothes like this these days? This is a sheer tulle fabric.

This is also ESTNATION’s original clothing. That’s true. The inside of this garment will come off. You can wear this clothing with sheer. The impression changes depending on the innerwear. You can wear this over your pants. This is a versatile piece of clothing. There is also a coat here. Which coat is this?

This is MAX MARA’s TEDDY coat. can i wear this? Of course you are welcome to wear this outfit. This is cute too. This dress looks great on you. I want this coat someday. This is Rei Shito’s clothing series that she wants someday. I want someone to press my shoulder.

I entrust my wallet to someone. What is its price? That is 547,800 yen. That’s our dream. We can buy a small car. It’s a choice between a car and a TEDDY coat. They are both warm. This sounds like rakugo. Is it a riddle? What are these? These are casual style clothes.

This time’s theme is French chic. So these torso clothes are French style. This is PATOU. This is cute. This year, cable knitting is gaining attention. I understand that. This looks like a sailor collar. Are you going to match this outfit with this one? That’s correct. This is very correct.

This season, we suggest layering this skirt and pants. That’s the combination of this torso outfit. This is a different color from that one. This is also an ESTNATION original. There are also strange shoes here. PIPPICHIC’s material is interesting. PIPPICHIC is a Japanese brand. This is an affordable price.

This season, fishnet tights and lace tights are trending. Leg warmers are also nice. I like how adults wear clothes like this. That’s cute, isn’t it? I think fishnet tights would be a better fit. It’s because you like fishnet stockings, right? He seems to like fishnet stockings.

He seems to have an obsession with fishnet stockings. That’s his preference. It’s an obsession beyond his liking. He likes fishnet stockings, which bothers me. The clothes you see here are a little more casual. There are also boots that are a little more casual. There are also western boots.

It has all the boots I’m interested in right now. This item from ANYA HINDMARCH is cute. This is a candle. I’m looking at various places. What is this? This is a diffuser. This ceramic pencil seems to absorb the liquid. That’s how it works. This is great. This is HALFBOY.

This is an Italian brand that ESTNATION carries from this season. This is a brand created by someone who was part of the OFF-WHITE design team. This is cute. This design has a short length and a rounded back. This length is very cute. This is real shearling. It looks very cute from the side.

This is NAILS that you introduced me to last time. This time we made a long skirt. Now I want a skirt of this length. It’s a tight, narrow skirt. What are these? This is a brand called BUD. The bag with a ribbon wrapped around the handle was made to order.

That person is AKIKO HAYASHIDA, the editor of NUMERO TOKYO. She started making this for her editor. She then launched this brand. She does all the work by herself. During the COVID-19 outbreak, we were unable to go out. That’s when she started this work and it became a brand. Many editors use this bag.

Many stylists also use this bag. Everyone in the fashion industry must have this bag. We match this bag with simple clothes. This bag goes with any outfit. This bag goes well with casual attire. It looks great. This is cute. It’s a little dangerous here.

This was also there when you looked at the ROPPONGI store before. That is ESTNATION’s styling tailored to the customer. That’s an image of a woman. This time we focused on dress-up. From November onwards, there will be more opportunities for year-end parties and parties. This is what you want to wear for those occasions.

This is clothing for casual people. This is a shiny knit from JIL SANDER. I pair it with leggings or bicycle pants. I match it with a down vest. I like this. Even if you take it off, the shine will remain. That’s when you want to dance at a night party.

You match this with long boots. This is cute. There are 8 types of these coordinates. I can wear two types of coordinating clothes. What kind of female image did IIJIMA choose? I’m looking forward to it. Isn’t it this dress? This is different. There are some clothes that have not been introduced yet.

What is this? This is a sensual adult outfit. I also combined these clothes with casual style. This is a super long skirt from DRIES VAN NOTEN. This is a sheer shiny blouse from ESTNATION’s luxury line. This is my favorite outfit. The outerwear is also from the same luxury line as ESTNATION.

This is a long pile material. I could already imagine how to put the clothes together. I thought you would match this blouse with a simple outfit. That’s yellow. Is this the coordination you chose? That’s right. I can try on these clothes! I want to wear this dress! I chose this. ITTEKIMASU!

Would someone like to wear the first one? She also wears the first outfit. I am looking forward to. you guys are cute It’s clothes like this. This is very cute. This color scheme is lovely. This is shiny and sheer.

Also, the combination of the length of the hair in this dress is very cute. This clothing has a sporty shape. I thought this dress was very elegant when it was hanging on a hanger. When I wore this outfit, I understood what it meant to be casual. It’s expanding here. It is rounded.

This is cute. Her clothes are cute too. This outfit is cuter. It’s absolutely cute. Those pants are nice too. It’s sporty. I like this oversized jacket. She wears big clothes. If I had had a camera, I would have definitely taken a picture of her. This is also aggressive styling.

This is a dress-up style for manly people. It’s a combination of shirt, tie, and pants. This combination is mannish. You put another layer of clothing on top of that, right? This shirt with tie is an ESTNATION original. What brand is this soft clothing? This is a Kobe brand called MARGE.

This is a long blouse that goes over the neck. It has frills on the sleeves. What kind of clothes will you wear next? This is an outfit with a tennis-like color scheme. The material of this clothing is shiny. This dress uses lace. The inside of this garment is shiny.

It’s hard to tell whether this is flashy or plain. I love it. This is also an original skirt from ESTNATION. The three-dimensional lace is very beautiful. I also like this dress. This is the clothes that ESTNATION specially ordered from CHIKA KISADA. That’s from this November onwards.

I would like to use this outfit for those dress-up occasions. Matching it is my favorite RABANNE. I match this outfit with MARY JANE shoes. Is it this dress? That’s right. This is the second piece of clothing I wear. This is an elegant and pretty outfit. Shall we see all the clothes?

Which outfit will you wear next? Next is the jacket style. This is a jacquard style blouse from ESTNATION. It’s a little transparent. I pair this outfit with a slightly see-through flower blouse. This is MARGE’s clothes. That’s the brand you introduced earlier. This is a skirt.

This design is transparent from above the knee to below. I want to wear these clothes. Those are dress-up clothes for adults. This is dress up for adults. Next is a vivid color. This is clothing for conservative people. This is ESTNATION’s original corset-type dress.

This is a stretchy material, so the shape is very beautiful when worn. I would pair this dress with a fur coat. This hat is cute. This is a lady chic hat. You wear this hat. The shoes that go with this are silver. Those are silver shoes. That’s typical of IIJIMA.

The last one is conservative. Yes, this is French chic styling. This is our own jacquard weave. This fabric has glitter and shines. Moreover, this is an all-in-one outfit. That’s right. I like this. The shirts are layered, with ruffles on the collar and sleeves. And it has beautiful embroidery on it.

It’s delicate and cute. This is a Parisian brand called BOURIENNE that only makes white shirts. It’s a unique direction. I pair this with a Chesterfield coat for a French chic look. I see. Now let’s put it on. What should we dress OOMORI in? Which would you like to wear?

Would you like to wear this? I’d like to see it. Perhaps it will suit her. This hat will look good on her. Please wear it. This is cute. They are both dresses, but they are completely different types. Both dresses can be worn to a party and are very feminine.

This hat is very good. That’s cute. And it gives the impression of a lady. The hem of the dress is cut slightly diagonally. That’s cute. And that gives tension to the fabric. When she moves, the hem rotates and it’s cute. Due to the size of her feet, I changed her shoes to boots.

These silver boots are also nice. I’m wearing a custom-made item by CHIKA KISADA. This is cute. Tulle has never been used so much. It gives movement to the dress. But the point is that it’s not too sweet. Maybe it’s because it’s a dull purple color.

If it were a vivid purple, it would look childish or like a stage costume. This is well balanced. It would be better to have a shiny accessory. This is a party bag. This is cute. This makes me want to go out. This is a corner of recommended products.

The ROPPONGI store is amazing, but this store is also amazing. Moreover, this looks like a museum. This is a display that takes advantage of the height of the ceiling. The most recommended item at this Osaka store is NONFICTION. these products. I like this too. This is made in Korea.

Yes. It’s a vegan brand. The packaging is also very stylish. The scent is unique. Hand soap, lotion, soap, hand cream. Would women be happy if they were given these as gifts? They will definitely be happy. That’s the best present. Do women think I’m a guy with good taste? yes.

I would be very happy if I received it. I got good information. Buy NONFICTION products at ESTNATION store. This is the glasses corner. There is OLIVER. You can take a vision test here. Is that so? yes. You can adjust the lenses of your glasses here.

It is rare to have this service inside a store. That’s right. And what is here? This is a gallery space. It is decorated with photos. Photos of ESTNATION’s clothes are now displayed. This is a work by FABRICSCAPE. They are artists from Osaka who create works of art using curtains.

The curtains have various prints on them. This is a photo of the ROPPONGI HILLS store. You can see the stairs, glasses corner, fixtures, etc. This is displayed at the Osaka store as a work of art. What is this? ESTNATION supports a project called WEAR TO FASHION by ITOCHU Corporation.

This is a service that collects unused clothing items. This is inspired by a washing machine. It would be fun to bring clothes here. That’s right. It’s fun to put clothes here. It says “Thank you”. That’s nifty. And jewelry. Yes, it’s over there. This is REPOSSI. We previously introduced this at the ROPPONGI store.

There are very few stores in the Kansai area that carry this brand. It’s like this. That’s cute. This is rose gold, so it goes well with white. Pink gold looks good on Japanese skin. This is an unusual design using the color orange. This is the first ring I want to buy.

This is the second ring I want to buy. This is cute. You can wear it like this. And you can wear it like this too. The heart is their signature motif. This is a ring. This is a piercing. It is worn like this. This is sold individually, not as a pair.

This is three-dimensional and cute. It’s cute that there is a gap between the finger and the ring. Next up are men’s items. There is a staff member working on men’s items over there. Hello. nice to meet you. Please tell me your name. I’m KAZUKI WATANABE. WATANABE. Is your nickname NABE?

No, I’m called WATA. WATA? Not NABE? It’s probably a generational difference. Is that so? My father is called NABE. In your generation, is it WATA? It’s WATA. How old are you? I’m 25 years old. That’s a quarter century. Please tell me your recommendations for men’s items. I will start by introducing selected brands.

ESTNATION Osaka store has a large selection of designer brands. Among them, SONG FOR MUTE is a brand that we started handling this season. In Japan, it is a brand that has recently become more well-known. It’s an Australian brand, made by a male and female duo. They are particular about their fabrics.

Each season’s collection has a clear theme. That’s why it looks completely different depending on the collection. This season’s theme is “Year 2000.” The theme of the spring/summer collection was “The Year of 1999.” Does that mean it’s a 2000-ish design? yes. For example, this denim color. I see. This faded color.

And something like a wallet chain. This is an iconic item from this brand. Its color and material change depending on the season. People who like this brand collect these and replace them. The designer says it’s okay to remove this. This T-shirt is also cute. This certainly reminds me of the year 2000.

This logo is reminiscent of the year 2000. Are there any other brands you recommend? Yes, that’s the brand of clothes I’m currently wearing. I’m concerned about that. This is a brand called SAGE NATION. The designer is Japanese, but it’s a British brand. That’s cute. It looks like women’s clothing. That’s certainly true.

The Japanese designer studied at a British university and also gained experience at STUDIO NICHOLSON. He uses heavy British fabrics to create rounded Japanese silhouettes. This creates a cute silhouette for boys. What brand is that skirt? This is my personal property, not ESTNATION’s. I was worried, but my desire to stand out won out.

It’s good to express who you are. WATA seemed to be very nervous. No, I’m not nervous at all. He said earlier that he was nervous, but now he’s pretending he’s not. Why do you pretend like that? You look like you’ve lost about 2 kg. your cheeks are sunken. Your face was pale.

Not at all. Your face was pale. What else? Speaking of ESTNATION, it’s all about top and bottom sets. That’s what AKECHI likes. i know it. AKECHI likes it, so find clothes that look good on him. This is ESTNATION’s own product. What is its material? This is a strange material. This is soft.

This is soft and feels good to the touch. This is the world’s first material made using a 3D printer. Eleven layers are compressed into one piece of fabric. The 11 layers include down material. Therefore, this fabric is extremely warm, comfortable, and can be worn without stress.

This stitch has the warmth of hand sewing. Does the fabric stretch? It stretches a lot. You’ll be addicted to these pants once you wear them. That’s great. Even though it’s such a high-tech product, it’s great that you can feel the warmth of the hand-sewn fabric.

Are there any colors other than this navy blue? It’s this color. It’s beautiful. this is good. I will guide you to this corner. These are adult men’s clothes. What kind of clothes do you want men to wear? Suits for men? IIJIMA, please choose it too. me too? yes. Which would you choose?

It’s all up to your personal preference. Which suit do I want the man to wear? This is fun. This is fun. this is good. WATA, which jacket do you want? That’s the jacket she’s holding now. It’s CARUSO’s jacket. That’s nice. This is a double-breasted suit, but there are no buttons. That’s right.

Usually there is a button, and it looks like this. But it looks like this. This gives the impression of being a fashion expert. Normally, it would be a cinched waist line. CARUSO, on the other hand, is designed to fall straight down. That’s American style. You can wear it more modernly.

It would go well with T-shirts and T-shirts with flashy designs. WATA, can you wear this? yes. So, let us introduce IIJIMA’s choices in the meantime. I love gray jackets. This one has a gray plaid pattern with blue in it and is very nice. This is ESTNATION’s own jacket. No lining.

This looks like it could be worn easily. This would also go well with a turtleneck. Like an intellectual. With glasses. I love that kind of style. Can the manager wear it? Manager, are you okay? ESTNATION Osaka store manager, RYOTARO MASUYAMA. you are cool It looks great on you. thank you.

I like the clean lines on the shoulders. That’s a beautiful line. that’s good. Well, let’s call him. WATA! That’s cute. The shape is beautiful. That’s right. And while it’s simple, it’s good that it’s a little different from the norm. It feels good on my shoulders and is extremely comfortable to wear.

It looks like the hem is widening a little. That’s right. Just a little bit. It’s beautiful. This is a bag you might like. A bag that I might like? That’s what I thought the moment I saw this. bag? This is a bag. You can put things here and here.

This is an Austrian brand called SAGAN VIENNA. This is inspired by medieval coin purses. They were divided into silver coin holders and gold coin holders. Did a bag like this actually exist? They just got inspired. What would you put in it? This only fits the chocolate candy GALBO. Is it that small?

GALBO will melt. It’s winter now so it won’t melt. GALBO can be held by hand. This side has a large capacity. You can put POCKY or PRETZ in there. Surely I could put PRETZ here. WATA started joking. He’s less nervous than before. I wasn’t nervous from the beginning. he will never admit it.

What happens when a man has this? This should suit me. WATA has awakened. “This should suit me.” It certainly suits you. thank you very much. I thank you all. I had fun. What impressed you? That was the first JIL SANDER outfit that OOMORI wore. That was so cute. I was excited about that.

Of course, the clothes I wore were also cute. And WATA. WATA was very impressive. He insists he’s not nervous. You’re not nervous, are you? Not at all. I really like your styling. I want to go to her house. She doesn’t have all these clothes at home. That’s right.

Which one caught your attention? Please feel free to write in the comments section. Also, you can write a message of support to WATA. Please give him a kind message. Be kind and warm to him. See you in the next video. See ya.